On Saturday, September 28, 2024, Latinas In Cannabis hosted their 2nd Annual Summit in the heart of Hollywood, California. Founder and CEO Susie Plascencia succeeded in growing the largest and most engaged online and in-person community of Latina cannabis professionals and enthusiasts. Her hard work was evident from the attendance of her event, featuring a diverse community of Latina advocates, entrepreneurs, and creators for a day focused on connections, growth, and celebrating a community that understands that the plant is so much more than a demonized “drug.”
The event took place just two days before Latinas in Cannabis Day on September 30th and was the first professional Latina empowerment and cannabis industry conference of its kind, giving attendees the opportunity to participate in an impactful and career-building event. It was intentionally curated for personal and professional development, relationship-building, and opportunities for career advancement.
Over the course of the day, guests participated in impactful panels on advocacy and breaking cannabis stigma, careers in cannabis sales, cannabis and motherhood, cannabis entrepreneurship, and executive leadership. They also had the opportunity to build skills and confidence through value-driven workshops on cannabis PR 101 and the power of the Latina vote this election year.
Guests this year also indulged in tasty treats from Pink & Boujee LA, were given complimentary entry to the Summer Nights in Hollywood concert, and received gift bags from Zig-Zag, including products from them and other top California cannabis brands, plus the chance to win additional raffles as well.
This was a beautiful gathering, and we are looking forward to next year already!
Check out the photos captured by Lidia Ochoa (@lucidlidia on Instagram)
