You may recognize Eva Marcille Sterling from Real Housewives of Atlanta or America’s Next Top Model. Well, this actress and model is also now a budding, and already successful, CBD entrepreneur.
A mom with a growing family, Sterling’s newest baby is cEVAd – her one-year-old line of hemp-based, CBD products that are ethically sourced and organically grown.
For this natural health and beauty aficionado, and advocate for organic nutrition, a leap into the CBD business was a no-brainer. She knows CBD works, because she uses it. And, she’s thrilled to have an opportunity to help other women address their health issues naturally, too.
We caught up with this busy, multi-talented woman to hear more about her love of CBD and her leap of faith into the business. Here’s what she shared.
How does the line seek to support women of color?
“Our products are certified pure, organic and undergo rigorous testing. cEVAd is very high quality and that means you can trust what you’re putting in your body. According to the American Heart Association, women of color suffer from high blood pressure and heart disease at a higher rate. We don’t make any medical claims, but if you can find a way to add that calm and balance to your life, that’s going to help.
“With my audience, I want to help all my mama’s out there take care of themselves, make time for themselves and help keep that stress down.”
How has CBD helped you personally?
“I’ve always been very into natural healing. Whenever I get sick or have aches and pains, I take a holistic approach. So, CBD and the science behind it, completely align with my personal beliefs.
“We have a product, Harmony, that helps me get right to sleep, which is very important with my schedule! I have to get up early for radio, so it helps me drift off and get a good rest. Radiance, our moisturizer, helps keep my complexion nice and fresh.”
What has been the response to cEVAd since it launched?
“The response has been so exciting. It’s like watching a whole different child grow. Each month, watching cEVAd’s success has been a completely different kind of success for me.
“Just over a year ago, Drew Maloney (the owner of Capstone Healthcare in Atlanta) and I had a conversation about starting a CBD business. He introduced to me Rhyan Walcott, our Director, and we built the cEVAd brand and formulated our very own product line from scratch.”
“Last month we celebrated our most successful month yet. “
“I knew this company was going to be something special. In September, we’ll celebrate our one year anniversary. So many businesses never make it that far. To hear what a difference our products are making directly from the fans is so fulfilling, and I’m incredibly proud. I just want to see us continue to grow and help people with all-natural healing over the next year!”
